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Dubai leads growing trend for branded residences

Dubai leads growing trend for branded residences

Hotels drive branded residences

Hoteliers with hotel-branded schemes are driving the growth in branded properties, accounting for 86 percent of the completed schemes and 96 percent of the pipeline supply. 

Marriot International, whose brands include Ritz Carlton, St Regis and W, is the market leader. However, Accor is rising fast and has a pipeline equal to Marriott International. 

In the Middle East region, Emaar Hospitality Group has an extensive pipeline across the UAE and wider Middle East under its Address and Vida brands.

08 10 2019